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Rates by role

RoleWhat they doRate
Systems adminCRM configuration, data hygiene, reports and routine automation.$120 an hour
Ops specialistMarketing, sales and CS operations, analysis and reporting.$140 an hour
GTM engineerIntegrations, Clay and n8n workflows, AI builds and custom code.$165 an hour
Senior RevOps leadArchitecture, forecasting, the roadmap and leadership decisions.$200 an hour

Starting prices below are for up to 25 CRM users with mostly clean data. The estimator adjusts them for your team and your data.

CRM and data

ServiceWhat is includedFrom
HubSpot build or rebuildPipelines, lifecycle stages, properties, routing, core automation, dashboards, training and documentation.$12,000
Salesforce to HubSpot migrationField mapping, cleanup before the move, rebuilt automation, test migrations, cutover and adoption support.$17,500
Data cleanup and enrichmentAn audit, deduplication and normalization, enrichment where fields are empty, and rules that keep it clean.$8,500
Integrations and workflow automationYour tools connected through native connectors, Zapier, n8n or custom API work, with alerts on failed syncs.$9,000

Revenue operations

ServiceWhat is includedFrom
Marketing operationsLifecycle stages both teams agree on, routing with a response SLA, campaign templates and UTM conventions.$12,500
Sales operationsA stage model with exit criteria, territories and assignment rules, a quota and capacity model, quoting and approvals.$13,000
Customer success operationsOnboarding playbooks, a health score checked against real churn, renewal playbooks and expansion signals.$12,000
Forecast and pipeline rebuildProbabilities from your own history, pipeline hygiene rules, the forecast roll-up and the review cadence.$15,000
Lead scoringFit and intent scoring calibrated on your closed deals, thresholds, routing and a backtest.$11,000
AttributionUTM conventions, campaign structure in the CRM, a documented model, and sourced and influenced reporting.$8,500
Email and nurture automationNurture tracks that branch on behavior and exit to sales, lifecycle email, and sending domain setup.$8,000
Sales enablement and trainingPlaybooks, role-based CRM training and onboarding for new reps.$6,000

AI and GTM engineering

ServiceWhat is includedFrom
AI GTM orchestrationOne AI system on your CRM for account research, call summaries, deal insight and customer signals, with guardrails.$20,000
AI prospectingSignal and enrichment workflows in Clay, Zapier or n8n that decide who to contact and when, synced to your CRM.$11,500
AI SDROutbound drafted by AI from account research, reviewed by a person before it sends, from a separate sending domain.$12,500
Advanced analyticsDashboards and board reporting in the CRM or a BI tool on a warehouse, built on definitions everyone agrees on.$15,000

For investors

ServiceWhat is includedFrom
GTM systems diligenceBefore close: CRM and pipeline integrity, the forecast against what actually closed, reporting and tools, rated red, amber or green.$12,000
100-day RevOps planFrom close: diagnose, fix the foundation, then install the board and investor reporting cadence.$37,000

The terms

Frequently Asked Questions

How is the estimate worked out?

Every project is estimated in hours by role, at that role's hourly rate, from $120 an hour for a systems admin to $200 for a senior RevOps lead. Team size and the state of your CRM data scale the hours. The range runs from the estimate to a quarter above it, because scoping usually finds something.

Why do rates differ by role?

Because the work does. Keeping a CRM clean does not need an architect's time, and designing a forecast should not be left to an admin. Pricing by role means you pay senior rates only for senior work.

Do we have to start with the paid assessment?

No. Start with the free Health Score review: 30 minutes, ending with the three fixes worth doing first. The two-week assessment, $4,500, earns its fee when several things are wrong at once and you need them ranked. It is credited in full against a project that starts within 60 days.

Can we cancel ongoing support?

Yes. Ongoing support starts at $2,500 a month and runs for a minimum of three months, because the first month is mostly learning your systems. After that, either side can end it with 30 days' notice, and everything we built stays in your systems.

What is not included in the price?

Software licences, such as HubSpot, Salesforce or Clay, paid data and enrichment credits, and taxes. We will tell you during scoping if a project needs a licence upgrade, so it is never a surprise after the work starts.

Do you work with private equity firms?

Yes, through two fixed-scope offers. GTM systems diligence runs two to three weeks before a deal closes and answers whether the revenue data can be trusted. The 100-day RevOps plan starts at close and gets the CRM, forecast and reporting to a state the board and the operating partner can rely on.